Honesty, trustworthy, objectivity.
pioneering, innovation, technology-based.
customer first, quality foremost.
unity, cooperation, creates harmony.
Corporate values :
innovation and development, Human Oriented
Enterprise spirit :
unity and struggle, pursuit of excellence
Enterprise philosophy :
create brand, service to society.
Enterprise style :
consistent like Kuafu, fearless spirit, resolute faith.
Team spirit :
Be of one heart and one mind, united struggle; sincere cooperation, hand in hand.
Business philosophy :
work hard to strive for progress, always in pursuit of first-class brand, first-class quality.
Foundation philosophy :
the market share to brands to gain market credibility to innovation open up the market.
Market philosophy :
Today's quality is tomorrow's market; customer satisfaction is the permanent market.
The concept of competition :
the brave head-to-head wins, wins the brave wise men meet.
Management concepts :
product management - standardization, quality management - standardization.
Quality concept :
Qualified products is our responsibility, quality excellence is our contribution.
Marketing idea :
no quality then no market, no honesty then no market.
Philosophy of cooperation :
mutual benefits and 鈥渨in-win鈥? integrated, common growth and development.
Sense of responsibility :
responsibility is weightier than Mount Tai, responsibility creates a good reputation; responsibility is a prerequisite for cooperation, responsibility is the cornerstone of a win-win partnership.
A sense of crisis :
We failed easier while it will be more successful; we always get closer to the failure of only one step away. Adhere to one center (user), relying on two top areas (products and services), to play three forces (honesty + skills + perseverance)